#326: Shaking Up a New Category - with Claire Warner

Mar 31, 2021

Welcome to Episode #326: with Claire Warner, Co-Founder of Æcorn.

Claire began her corporate drinks career in 2003 with LVMH owned brand Belvedere Vodka, becoming Head of Spirit Creation in 2008. She joined Ben Branson of Seedlip in 2018 to develop a new non-alcoholic brand, Æcorn Aperitifs. The three non-alcoholic aperitifs are based on 17th-century English herbal remedies and were launched in May 2019.

During this episode, Shaking Up a New Category, we talk about:

• how the entertainment industry, specially the bars and restaurants, are coping in this pandemic
• creating a new category in the beverage industry and offering a much sophisticated options for 'what to drink when you're not drinking'
• having good health and well-being while enjoying drinks that sparks joyful connection and great conversation

Learn more about the contents discussed in this episode:

• Connect with Claire via LinkedIn, Instagram, Twitter.
• Visit Æcorn website to know more about non-alcoholic aperitifs.